Case Studies
Client: Mid-sized engineering company
Objective: Achieve page 1 ranking for 4 highly competitive key phrases
Solution: Natural ranking
Time span for initial results: 11 months
Results • Over $10 million in new business generated by web-based leads
Critical strategy: “The key was choosing specific key phrases, ideally suited for the client’s business and to gain a competitive advantage by being the first to be ranked in our industry”
Client: Small travel agency
Objective: Looking to compete with larger agencies, but still retain small agency budget
Solution: Natural ranking and Google Pay Per Click
Time span for initial results: 7 months
Results • 1st page Google ranking for 8 business critical key phrases
•Company was able to compete with much larger travel agencies in terms of lead generation
Critical strategy “The agency decided to focus the bulk of their ad budget to Internet Marketing. By acting quickly and intelligently, they were able to outmaneuver bigger, slower competition.”
Client: Bioscience company
Objective: Looking to drive more traffic to their website.
Solution: Natural ranking and Pay Per Click
Time span for initial results: 6 months
Results •Increased website traffic by over 400% from previous year.
Critical strategy:“We established a number of keywords, not just one or two. This allowed us to cover all the potential searches by prospects.”
Client: Fleet Management Company
Objective: Looking to boost website exposure to reach clients, 80% of which are Fortune 500 companies.
Solution: Natural ranking
Time span for initial results: 8 months
Results •Increased website traffic by 212%.
Critical strategy: “The traffic was important to this client, but they believed it said more to their customers that they knew how to commandeer a #1 spot on Google.”
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