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Think about the last time you bought something online or visited an interesting web site. How did you learn about the product or web site? There is a very good chance it was from an email. Like it or not email marketing is still the most effective form of Internet marketing from an ROI perspective.
In fact, according to research conducted by the Direct Marketing Association, no other form of advertising or marketing produces a higher return on investment that email marketing returning an average of $43.62 for every dollar spent.
There are several reasons why email marketing works better than all other forms of direct marketing.
First of all and most importantly, consumers are constantly being bombarded with advertising messages and the competition for their attention has never been more fierce. When you finally have their attention you’ve got maybe 2 seconds to keep it and communicate your message. Generally, when someone opens an email the marketer has their full and undivided attention without distracting banners, audio or competing messages. It is not surprising that email converts more prospects to sales at a lower cost.
Secondly, email is cheap. In fact, it is essentially free to send an email to a list who has opted in or subscribed to receive your emails.
Finally, email allows you to build a relationship with your prospects through repeated exposure. You can email your list anytime and as often as you wish. With that being said, how you manage this freedom can have a huge impact on the responsiveness of your list. If you are constantly attempting to hard sell your subscribers they are quickly going to opt out of your list. Instead, focus on providing valuable information that builds your credibility as an expert and trusted resource in your industry. After you do that they will buy anything from you. That is why they say having a large email opt in list or having access to one is like having the ability to print money.
Email marketing works. Ask yourself whether you are neglecting the one form of Internet marketing that outperforms all others? If so, isn’t it time to start building your own list of opt in subscribers that you can reach out to with new products and services on a regular basis?
Don’t have your own list yet? Mike G will mail your ad to 10 million and even guarantee you will make money. Click here for more details. (By the way, I am not making a dime on this referral for Mike’s mailing program.)
Blogs - it seems like just about everyone has one.
If you don’t know what a blog is, it comes from the phrase “web log”, which is an online diary or journal of sorts. People have all kinds of reasons for starting a blog. They may do it for fun, because they love writing or just to have an outlet to express their thoughts, vent frustrations and more.
But you can make a blog into a money-making business, even if you have no blogging or business experience.
How to Get Started
You can actually start your blog completely for free. There are services like Blogger.com and Wordpress.com that make it super easy. But note, John Yeo, profitable blog and creator of the Blogger’s Paycheck recommends that those seeking profit should Wordpress, but in a different way than is explained at Wordpress.com and he goes through it in detail in the course.
How to Make Money with a Blog
Simply put, pick a theme or major topic for your blog and start writing. Even if you have no product of your own, you can still make money from your blog by selling and displaying advertising, earning commissions recommending products and other activities. This is also something John Yeo covers in detail.
What if You Don’t Like to Write
Many people think they can’t blog if they don’t enjoy writing or feel they aren’t talented writers, but that shouldn’t stop anyone. A blog is about sharing thoughts and you don’t have to be an award-winning writer to do that. In addition, the growing popularity of online video and audio open up more possibilities for sharing content. You can also hire a ghostwriter if you want a text blog and want to avoid writing.
The Keys to Profitable Blogging
To profit from blogging, there are a few key ingredients:
1. Target a highly interested audience of readers who happen to be consumers. In other words, people who readily spend money to pursue their hobbies, interests and desires that you’ll be writing about.
2. Create interesting content that people are readily looking for, that they’ll talk about to their friends and come back for over and over again.
3. Sign up for the Blogger’s Paycheck course that will take you through setting up your blog, building traffic, making money and more.
When you start blogging you might find that it is difficult to start it and maintain it. Many people find this because it does take up a fair amount of time and there are tons, almost too many, different models and methods you can use to have a successful blog. Blogging guides also exist where people will give you advice and details about blogging - how to start, what to do, where to find the best money making possibilities etc. Well after searching the internet and looking at tons of ways to make blogging profitable, there are in fact many good ebooks around for you to start off your blogging venture.
Here are 3 sure-fire success tips excellent blogging guides will tell you.
1. Hand holding - With many other blogging guides, you will find that there is a lot of hyped up information and details that are a bit too complicated for newbie’s to handle. Well, there is some blogging guides which will hand hold you for every step you take. The ebook author, having discovered all the ins and outs of blogging and how to actually make a living from it, will share with you the dos and don’ts of blogging.
It is not just a hobby, as he will put it, but you must actually be passionate and committed to your blogging. You will need to post topics every few days and keep working to promote the site and encourage traffic through various forms that he describes.
2. Screen shots - What is so great about a good blogging guide is that everything is given to you exactly and there must be screen shots included so that you don’t get stuck at any point when you are going through the setting up of your blog and joining various websites. Tips and advice must be offered by the expert blogger and they include everything you need to know from setting everything up easily without making the same mistakes to making your first dollar.
In the guide, you should be given step by step instructions when you want to start making more money from your blog and when you want to drive more and more traffic to it. If the book promises that you, if you follow all the steps, will make about $2000 - $3000 every month, he will show you how in his guide. He will show how he does it with his blog which should be about a subject that he is interested in and everyone can do the same.
3. Starting off right - I feel a good blogging guide author should emphasize the key point are that you must choose to start a blog about something you are interested in and not just because you want to make money from it. You will need to target a market and make it very interesting and useful for people. If you enjoy what you are writing about and use the techniques and methods that he gives, you can easily do what he has done, and start earning big bucks from something that starts out as a fun sideline.
If you are interested in writing and want to just put your ideas down for everyone to read you can actually make money from them and turn it into a good business for yourself. Just use these excellent blogging guides that are given to you, and you will be successful in no time.
John Yeo is the author of Blogger’s Paycheck. He is a pro-wedding blogger and social worker who generates $2000 each month of passive income just from his one wedding blog.
